By N.Chandra Mouli   In the intricate tapestry of India's marketing landscape, every thread tells a different story. The data from TRA's Marketing Decision Index Q3 2023 unravels a tale that's as diverse and contrasting as the Indian palette. Even within regions that share cultural heritage and language, the contrasts are stark, vivid, and reveal a profound understanding of the human touch. North: The Ensemble of Tradition and Modernity The northern zone dances to two distinct rhythms. Chandigarh's preference for regional print ads (6.17) is a poetic ode to its cultural...