Gartner: How to Secure Support for Your Data and Analytics Strategies?
By Alan Duncan Chief Data and Analytics Officers (CDAOs) acknowledge the need for data-driven decision making in business. However, connecting this need to tangible business advantages and outcomes can be challenging. This disconnect hinders stakeholder acceptance and backing for data and analytics (D&A) strategies. Gartner’s CDAO Agenda Survey for 2024 reveals that 62% of CDAOs state that their primary responsibility is engaging with stakeholders and aligning expectations. However, without a clearly defined value proposition, business stakeholders may be hesitant to approve and support D&A initiatives. Therefore, CDAOs cannot rely on...