From Personal Struggles to Global Solutions: The Inspirational Journey Behind Redrob’s Creation

CXOToday has engaged in an exclusive interview with Felix Kim, Co – Founder & CEO of Redrob.

1. How does Redrob works and what services does it provide?

Redrob operates as a global people search platform utilizing cross-border AI technology. It structures global people data into a universally comprehensible format, overcoming the challenges of context-specific knowledge in different countries. The services provided by Redrob include:

Redrob Online Skill Tests – Allows companies to design and deploy skill assessments for job applicants in a short time, enabling predictions of on-the-job performance without human bias.

Redrob Employer of Record (EOR) – Assists companies in hiring talent from countries like India without the need to set up an office or handle payroll, facilitating 24/7 operations similar to Fortune 500 companies.

Redrob Global People Search – Utilizes AI to reorganize world people data, making sales, recruitment, and networking possible worldwide by providing a universally understandable format.

2. What are the offerings and services provided by Redrob?

Redrob offers a range of services:

• Redrob Online Skill Tests for efficient skill assessments.
• Redrob Employer of Record (EOR) for streamlined hiring without outsourcing firms.
• Redrob Global People Search, using cross-border AI for sales, recruitment, and networking on a global scale.

3. In today’s technology and AI driven world, how Redrob is standing apart from others?

Redrob stands apart by leveraging cross-border AI to structure global people data. This enables businesses and individuals to overcome the challenges of context-specific knowledge in different countries, fostering true globalization. The platform’s focus on creating universally understandable formats for data sets it apart in the international commerce and communication landscape.

4. How is Redrob bridging the gap of contextual knowledge and what are the solutions for digital divide in countries like India?

Redrob bridges the contextual knowledge gap through its cross-border AI technology, making global people data universally comprehensible. This helps in overcoming challenges faced by businesses due to the lack of context-specific knowledge in different countries. In addressing the digital divide, Redrob’s services, such as Online Skill Tests and Employer of Record, empower individuals in countries like India by providing opportunities for skill enhancement and global employment.

5. What are the challenges and opportunities for Redrob?

Challenges:

• Overcoming the complexities of structuring global people data.
• Ensuring seamless cross-border AI implementation.

Opportunities:

• Expanding its user base and team size.
• Testing new markets in the Philippines, Indonesia, and Vietnam.

6. With AI comes the concern of data privacy, how Redrob is ensuring data safety?

Redrob prioritizes data privacy and holds pending patents for data privacy and cross-border AI. The platform is committed to implementing robust security measures to protect user data and ensure a secure environment for its services.

7. What is the customer base of Redrob at present and what are the future plans of expanding the customer base?

At present, Redrob has a customer base that spans globally, with offices in India, South Korea, and the U.S. The plan includes doubling the team size, expanding the user base to 3.4 million, and reaching an annual recurring revenue of $10 million. Redrob will also explore new markets in the Philippines, Indonesia, and Vietnam to further expand its customer base.

8. What are the fundraising initiatives and what is the amount Redrob has raised till now?

Redrob completed its first seed fundraising round in August 2023, raising $4 million. The round was co-led by Murex Partners and DS & Partners. The funds will likely support the platform’s growth, development, and expansion plans.

9. What inspired and motivated you to start Redrob?

The inspiration behind Redrob comes from my personal experiences. As an introverted child who moved constantly across different countries, I faced cultural challenges and bullying. This led me to recognize the need for a globally oriented network, motivating me to create Redrob. The aim is to reorganize the world’s people data and make opportunities accessible to individuals and businesses worldwide.