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India’s leading tech companies dedicated to empower Rural-Agri workers

With the rapidly evolving technology landscape of the country, several companies have expanded their focus beyond cities, recognizing the essential contribution made by those working in the fields and farms nationwide. These leading tech companies have effectively provided innovative solutions like insurance adaptation, AI-powered crop monitoring, mobile applications enabling market access, and the streamlining of supply chain management for agri-rural workers in order to increase digital penetration in their day to day lives. Companies such as Bimaplan, Agrostar, Samunnati, and Ninjacart are leveraging technological advancements not only to enhance productivity and sustainability but also to reshape rural agriculture. Their efforts offer greater opportunities, improving the livelihoods of millions across India.


Bimaplan: is an InsurTech startup helping drive insurance adoption through technology. India has a low insurance penetration, and the low/middle-income population is underserved by legacy insurers and distributors. Bimaplan’s full-stack embedded insurance platform enables businesses to seamlessly distribute relevant insurance products to their customers. They partner with financial services companies, technology startups, e-commerce platforms, and companies in various segments to build customized insurance products for their users. Bimaplan is recognized by the Center for Financial Inclusion as one of the emerging global InsurTech startups driving financial inclusion.

AgroStar: is a pioneering agri-tech company based in India, committed to revolutionizing the agricultural sector. Established in 2013, the company focuses on providing innovative technological solutions to empower farmers and enhance their productivity. AgroStar offers a mobile platform that connects farmers directly with quality agri-inputs, crop advisory services, and market linkages, leveraging the power of technology to address the challenges faced by farmers. With a mission to transform Indian agriculture by making it more efficient and sustainable, AgroStar continues to play a pivotal role in empowering farmers through accessible, reliable, and cutting-edge solutions.

Samunnati: A pioneering agri-value chain enabler in India, focuses on transforming the rural landscape. Founded in 2014, it offers customized financial solutions, market linkages, and tech-enabled support to empower smallholder farmers and agri-enterprises. This social enterprise fosters sustainable growth by bridging gaps in credit accessibility and market access. Samunnati’s holistic approach uplifts rural livelihoods, propelling inclusive agricultural development through innovative financial and market solutions.

Ninjacart: Established in 2015, revolutionizes India’s agri-marketing sector by connecting farmers directly with retailers. This Bengaluru-based startup operates an online platform facilitating the seamless supply of fresh produce from farm to doorstep. Leveraging technology, Ninjacart optimizes logistics, minimizes wastage, and ensures fair prices for farmers while providing quality produce to retailers efficiently. With a mission to transform the agricultural supply chain, Ninjacart has significantly impacted the livelihoods of farmers and the accessibility of fresh produce across India.
Source: PR Agency