How Anti Counterfeiting Technology is being used to protect luxury brands
Luxury goods are a symbol of status, wealth, and exclusivity. From designer handbags to high-end watches, these items are not only beautiful but also a statement of personal taste and style. Unfortunately, the popularity of luxury goods has also made them a target for counterfeiters who produce fake products that look like the real thing. The global value of counterfeit goods in 2022 was estimated to be around $3 trillion, with luxury goods accounting for a significant portion of it. In fact, luxury goods are some of the most counterfeited...
