Powering the Future: Numeric’s Technological Evolution in Power Backup Solutions
CXOToday has engaged in an exclusive interview with Ravindran SK, Country Head Sales, Numeric UPS
Numeric’s power backup solutions have been scaled to meet growing demands and market dynamics, with technology playing a significant role in this process. How?
Answer- Power Solutions is an ever-evolving landscape, and we have been on a journey to innovate and reinvent our backup systems. This journey has been marked by several advancements. At the forefront, our integration of advanced monitoring and control systems enables users with the ability to remotely manage and fine-tune their systems, ensuring peak performance and reliability.
We have always emphasized more on technology-driven flexibility, in order to further optimize our solutions to meet unique power requirements effortlessly addressing the flow of market dynamics. This agility is not just a feature; it’s a commitment to providing tailored solutions in a rapidly changing world.
Data, the cornerstone of modern innovation, plays a very important role in optimizing system performance. Through analysis, we extract valuable insights that not only refine our solutions but also empower our clients with a deeper understanding of their power infrastructure. This data-driven approach ensures that every Numeric backup system is a fine-tuned instrument of reliability.
Our smart technologies like BHMS, Dual INPUT & DSP work effortlessly to optimize power usage pushing the boundaries of energy conservation.
And our focus on advanced battery management extends the lifespan of our products, underlining our commitment to sustainability and longevity.
And importantly, at times, resolving issues from a distance particularly in challenging logistics scenarios can be difficult and to tackle such situations our remote diagnostics and maintenance capability saves time and resources.
At Numeric, technology isn’t just a tool; it’s our commitment to excellence. Each innovation, from advanced monitoring to data-driven insights, represents a step towards a future where power solutions are not just reliable, but intelligent, adaptive, and sustainable.
What specific tools or technologies does Numeric’s sales team use to streamline processes, enhance efficiency, and provide better customer support? How have these tools improved the sales team’s performance and customer satisfaction?
Answer: The Numeric Sales Team relies on a robust Customer Relationship Management (CRM) system as its central tool for effectively monitoring and managing sales activities across the entire sales cycle. This essential platform not only aids in tracking sales-related tasks but also offers timely alerts to team members, ensuring they stay on top of pending activities specific to individual customers. It also leverages historical data to guide sales professionals based on prior customer interactions and purchase history, thus facilitating more personalized and effective sales approaches.
The sales management capabilities, the CRM houses a comprehensive library that serves as a repository for technical specifications and drawings. These valuable resources are easily accessible, allowing team members to swiftly retrieve and share them with customers, enhancing communication and support throughout the sales process.
A key strength of the CRM lies in its seamless integration with the Enterprise Resource Planning (ERP) system. This integration ensures the efficient flow of data across the organization, streamlining various business processes and providing a holistic view of operations. Furthermore, digital tools have been harmoniously incorporated, enabling effortless interactions with the CRM, particularly for quote approvals. This digital ecosystem simplifies the daily tasks of our sales team, empowering them to concentrate their efforts on expanding the sales pipeline and enhancing conversion rates. The combination of these systems and tools truly empowers our sales team to thrive in a data-driven and customer-focused sales environment.
Could you highlight Numeric’s product innovations in power backup solutions which have significantly increased sales and improved customer satisfaction?
Answer: Numeric offers a diverse array of Modular UPS solutions, with capacities ranging from as low as 10 KVA to an impressive 2.7MW. One of Numeric’s groundbreaking innovations is the introduction of Granular Modular Technology, which is designed to provide a scalable and cost-effective solution for a wide range of power requirements. This pioneering technology empowers customers to achieve redundancy for smaller loads without breaking the bank.
One of the remarkable features of Numeric’s Modular UPS range is its versatility, catering to various needs and preferences. Within this range, you’ll find a selection of robust models, each tailored to specific demands. The Trimod, Keor MOD, Keor XPE, and Upsaver are among the noteworthy offerings, each equipped with distinct capabilities and advantages.
By incorporating Granular Modular Technology into their UPS systems, Numeric ensures that businesses can easily adapt to changing power demands without overcommitting to costly, oversized infrastructure. This flexibility not only saves on initial investment but also enhances overall system reliability and availability, making Numeric’s Modular UPS solutions a practical choice for a wide spectrum of industries and applications.
Sales teams often encounter various challenges in their operations. Can you discuss some of the challenges that Numeric’s sales team has faced and share how technology and IT solutions have been leveraged to overcome these challenges and meet sales targets?
Answer- Our business has encountered numerous challenges. I would like to highlight two technology solutions that have had a profound impact, both in terms of improving customer satisfaction and streamlining our operations.
The first noteworthy advancement is the implementation of Virtual Customer Factory Acceptance Tests. This innovative approach has been a game-changer for our customers, reducing the need for them to undertake travels. Instead, all inspections can now be conducted remotely and with the added advantage of being recorded and securely stored for future reference. This not only eases the burden on our clients but also allows for seamless, real-time monitoring of our products and services.
The second technology solution we’ve embraced is Virtual Customer Support, and the results have been nothing short of remarkable. This initiative has led to a remarkable increase in UPS uptime, directly translating into a substantial surge of 30% in customer satisfaction. By offering swift and efficient virtual assistance, we’ve made sure that our customers can rely on uninterrupted power supply for their crucial operations.
We’re dedicated to remaining at the forefront of technological innovation and continue to seek novel ideas and technologies that empower our customers to maintain their business continuity while we remain steadfast in our commitment to providing uninterrupted power supply.
How does Numeric use technology and data analytics to stay competitive and adapt to market dynamics, ensuring data-driven decisions and staying ahead of the competition?
Answer: Our organization maintains a watch over the ever-evolving market landscape, carefully tracking various industry segments. Our dedicated team of experts work in close collaboration with government regulatory bodies and experienced consultants. This collaborative effort ensures that we are well-informed and positioned at the forefront of major infrastructure projects. Our proactive approach has played a pivotal role in establishing a robust presence in a wide range of infrastructure endeavors, encompassing projects in sectors as diverse as airports, metro systems, and esteemed institutions like IITs and AIIMS. Our reach extends to the private sector, where we actively engage with agencies and entities to amass data pertaining to investments within specific segments and geographic locations. The knowledge and insights gleaned from these interactions have proven to be invaluable, particularly in our active engagement with government-backed initiatives such as the Production-Linked Incentive (PLI) scheme. By effectively leveraging this wealth of information, we have not only remained competitive but also strategically positioned ourselves to partake in these vital projects, ultimately contributing to the growth and development of our nation’s infrastructure.
In the context of customer support and engagement, how does Numeric leverage technology to ensure a seamless and satisfying experience for its customers? What customer support innovations or IT solutions have proven to be most effective in this regard?
Answer: Numeric has continuously evolved to meet the ever-changing needs of our valued customers. Our commitment to enhancing customer satisfaction is evident through the ongoing improvements to our website, which has been designed to cater to a diverse range of customer requirements. We have incorporated a range of user-friendly tools and features, such as a product configurator, a store locator, and a Numeric service center locator. These powerful tools streamline the customer experience, empowering them to make well-informed decisions swiftly and with ease.
Moreover, Numeric takes pride in its E-Shop, an online platform where customers can access a vast selection of more than 150 products. This convenient online store allows customers to select the products of their choice and have them delivered directly to their doorsteps, adding an extra layer of convenience to their shopping experience. Additionally, both our E-Shop and website are equipped with intelligent bots that stand ready to assist customers with inquiries and facilitate prompt decision-making, making the entire process seamless and hassle-free.
At Numeric, our commitment to innovation and customer-centric solutions remains steady, to make sure that every interaction with our products and services is a smooth and efficient one, thereby, delivering on our promise to ensure uninterrupted business continuity.
