Press Release

ETrade appoints Charanyan Iyengar as VP, Supply chain

eTrade Marketing Private Limited, a market leader in the e-commerce industry, has appointed Charanyan Iyengar, as the Vice President of Supply Chain. Iyengar’s appointment is a strategic move that indicates the company’s commitment to achieving its ambitious goals and enhancing its supply chain operations.

Given Iyengar’s extensive experience in supply chain management and his successful track record previously working with prominent e-commerce players like Amazon, Flipkart & Snapdeal , eTrade can expect significant improvements in efficiency, streamlined operations, and overall customer satisfaction.

With ETrade being widely acknowledged as a leading e-commerce aggregator, Charanyan’s expertise aligns perfectly with the company’s vision of becoming a prominent player in the online trading and e-commerce industry. His engineering background and MBA from IIM-Kozhikode further contributes to the team’s capabilities, fostering innovation and strategic decision-making. He is qualified to promote innovation, efficacy, and seamless coordination within eTrade’s wide network of internal and external stakeholders, while his core expertise lies in streamlining supply chain processes.

 

Commenting on the occasion, Mr. Anuj Bhatia, Founder, eTrade, stated, “We are delighted to formally welcome Charanyan Iyengar, our recently appointed Vice President of Supply Chain. We are convinced that Charanyan will play a key role in taking eTrade’s supply chain operations to new heights, thanks to his vast experience and demonstrated skills.” He further stated, “Our objective is to keep strengthening our key propositions of delivering seamless inventory management, prompt delivery, and improved operational efficiency, to our customers while strengthening the company’s position as an industry-preferred e-commerce aggregator.”

 

The hiring of Iyengar comes at a critical time for ETrade as the company is presently focusing on broadening its customer base and maintaining its position, as a market leader, in the e-commerce industry. Overall, eTrade’s alignment of its growth strategy with Charanyan’s expertise indicates, a proactive approach towards solidifying its position as a preferred e-commerce aggregator in the industry. The company’s positive outlook and efforts to enhance it’s supply chain capabilities, position it well for future expansion and continued success.

Charanyan Iyengar, the recently hired Vice President of Supply Chain, said: “I am honored to join eTrade at this exciting time and contribute to its ongoing success. I’m even excited to work with an outstanding team at eTrade and leverage my knowledge and skills to further improve the company’s supply chain operations so  that we can keep delivering unbeatable value to our clients in the fastest growing and highly competitive e-commerce world.”

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