Utthunga realigns business strategy to accelerate customer’s digital transformation journey
The company has revised their brand colour and logo to symbolize tailwinds in Industrial IT and reflect the next stage of growth
The pivot is part of the company’s objective of 4x-5x growth by end of FY23-24 and penetration of sunrise sectors in the technology ecosystem like Aerospace and Defence
The firm aims to grow workforce by 50% in the next three years and focus on upskilling in Cloud,5G,AI,ML,AR and VR
Bangalore, 13th April 2022: Utthunga Technologies, an industry leader in industrial product engineering and solutions, has realigned their business and branding strategy to ride industrial tailwinds in manufacturing technologies. The firm has changed their brand color to blue to symbolize the movement from sensor to cloud and highlight the core values of knowledge, integrity and seriousness towards customer success,
The manufacturing industry, traditionally laggards in technology adoption, is undergoing a tectonic shift towards digitalisation, with an exponential rise in cloud adoption being predicted to further increase in the upcoming years. When combined with a national push to create a manufacturing-centric economy, the industrial IT sector is witnessing a bullish trend. In this context, Utthunga is preparing for the next phase of business expansion, focussing on increased revenue contribution from digital, cloud and IIoT verticals while retaining their core DNA as a product engineering company.
“We have changed the color of our logo to dark blue, with the new brand color reflecting our technology and domain Knowledge, Integrity and Seriousness towards our customer’s success. ‘Utthunga’ means the mountain top or pinnacle in Sanskrit. Just as a mountain extends from the ocean to sky, our logo depicts the same in the industrial world – sensor meets the cloud. We are adopting the brand personality of a partner to our customers in this new world to help them reach the sky, the cloud.”, says Mr. Krishnan KM, Co-Founder and CEO at Utthunga
“We see a huge potential for growth, surpassing our previous years growth figures by 4x-5x. We are also gearing up to penetrate new markets like Aerospace and Defence. Naturally all these will require us to scale very rapidly and bring in a lot more talent on these new technologies. We anticipate our workforce to grow by 50% in the next 2 years, with majority of them being either skilled or trained in technologies like Cloud,5G,AI,ML,AR,VR and others.”, he adds
Today, Industry 4.0 technology has moved from being good-to-have, to being a necessity to stay competitive and build resilience. While smart factories and connected factories are at a nascent stage in India, it is expected to grow as part of the strong national Make-in-India push.
“The traditional hierarchical levels in a typical plant floor (aka the Purdue/IA-95 model) has well and truly started to flatten. The adoption may be at a different speed for different industries and geographies, but we don’t think there will be a debate on adoption and implementation 2-3 years from now. We are at the inflection point, and need to pivot to become the true digital partners for our OEMs and industries. We are very well positioned to shift gears and provide digital cloud/enterprise services on top of our primarily OT services hitherto” says Smitha Rao, Co-founder. Utthunga
Utthunga’s primary revenue streams are product engineering and industrial solutions for leading Industrial OEMs and end manufacturers. Since inception in 2003, the firm’s brand journey reflects their deep expertise in OT. They are now well positioned to build upon this OT expertise to provide industrial digital services and solutions.
About Utthunga
Utthunga is a Product Engineering and Industrial Solutions company. It engineers industrial-grade digital products and solutions for industrial OEMs, Industries, ISVs, and Service Providers. The company provides software development, firmware & hardware development, IIoT applications, IT-OT integration, field device integration, industrial communications, security engineering, and testing services to global industrial OEMs and manufacturers. Besides these horizontal technology offerings, their domain-based vertical expertise in Process, Factory, Power, Building and Mobility domains enable us to function as a very dependable partner for our customers across the globe.
Utthunga’s humble journey began in the year 2007 when three passionate engineers got together in a small one-room office. These three engineers had a clear vision and a lot of passion to cater to the technology needs of the industrial world. The foundation of the company was industrial connectivity and protocols. Utthunga has served over 150+ clients in various domains and technologies. The single most important factor in its success has been its unwavering focus on the needs and interests of its customers. Utthunga withstood the 2008 economic downturn and is now facing the current COVID crisis equally strongly. Utthunga is poised to add a lot of people and customers to their proud legacy.
Utthunga has institutionalized agile practices to enable digital transformation for OEMs and industries. They operate with one core objective: engineer stable products with faster time to market. They have the right mix of experience and expertise in domain and technology, something they maintain with continuous re-skilling and training of our invaluable resources.
