Specials

Beyond Risk Management – Innovative Uses of Escrow Accounts in Complex Investment Banking Transactions

By Mr Pulak Jain The world of investment has been seeing groundbreaking amendments to maximize benefits to all stakeholders. Given the large tickets at hand and the intricacies involved in fund management in investment banking, particularly regarding risk management, escrow accounts have been ensuring the safe handling of funds between multiple stakeholders and upholding contractual obligations. However, the operations in Investment Banking go beyond just risk management for which there has been a pressing need for the involvement of escrow accounts. Given the nature of complexity across the diverse transactions...
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From Tikka Masala to AI Masala: How Indian Brands Are Spicing Up Marketing with Tech

By Rajneeta Das India's marketing scene is undergoing a digital dhaba-style transformation, as vibrant and fragrant as the country's diverse cuisine. Just like a master chef artfully blends spices to create an unforgettable dish, Indian brands are embracing technology to concoct unique marketing strategies that tantalize the senses and leave a lasting impression.  The Spice of Tech: AI, AR, and VRh Gone are the bland, one-size-fits-all campaigns. Today, Indian brands are infusing their marketing with a generous pinch of AI, AR, and VR, creating personalized and interactive experiences that ignite...
Story

Quick Commerce Startups Redefining Customer Delight Through Innovation and Technology

In the dynamic realm of India's retail industry, Quick Commerce (Q-commerce) has emerged as a game-changer, revolutionizing the conventional norms of last-mile delivery. With the modern lifestyle demanding swift access to products, Q-commerce has gained considerable traction. The amalgamation of disruptive technology, data-driven logistics, and a growing consumer base has propelled the swift rise of startups dedicated to meeting these evolving demands. As the demand for on-demand services continues to rise, we explore three upcoming Q-commerce startups that are utilizing advanced algorithms and new-age technology to combine the agility, efficiency,...
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