DigiDZN survey claims 75% of Indian marketers witnessed increase in market size of their company with the help of digital marketing
The digital transformation of the marketing and social media industries, pushing companies to innovate and adapt to the new landscape.
A recent survey conducted by digiDZN, a digital marketing platform revealed the tremendous impact of digital marketing in generating growth for Indian companies, especially during the revolutionary period caused by the worldwide pandemic. According to the poll, 75% of Indian marketers based out of metro cities have seen a major increase in their company’s market size as a result of employing digital marketing to promote their products. The survey, which polled over 7000 Indian marketers, founds 90% of marketers believe that digital marketing is critical to their success.
The survey, which gathered responses from marketing professionals across India, demonstrates the critical impact digital marketing has had in boosting market size and managing the pandemic’s obstacles. The survey also discovered that search engine optimization (SEO), social media marketing, and conversion rate optimization are the most preferred digital marketing channels for Indian firms. Using these digital marketing technologies, digital marketing agencies are considerably enhancing brand visibility and customer engagement for D2C brands. The emphasis on analytics and continual development enables clients to quickly adjust to shifting market trends, leading in improved customer acquisition and retention by the agency. Ultimately, this results in significant growth in client market size and a strong competitive edge.
According to the report, digital marketing strategies have proven to be highly effective across a variety of industries, with consumer technology, fashion, and cosmetics being among the most benefited.
Sangeeta Verma Director at digiDZN said, “that we seek to assist businesses in harnessing the power of the internet and converting modern online channels into a successful distribution channel to give their clients more business in addition to offline marketing efforts. To achieve long-term growth and remain competitive, one must harness the potential of digital marketing.”
She further adds, “We take great pride in the outcomes that our digital marketing strategies produce for our clients, we have witnessed a startling 80% of our clients have seen a significant increase in sales and market growth. Digital marketing can help businesses reach a wider audience, build brand awareness, and generate leads and sales. It is no surprise that so many Indian marketers are seeing success after using digital marketing services.”
The survey also indicates that the pandemic acted as a catalyst for rapid digital transformation across industries. Brands sought the expertise of digital marketing agencies to establish engaging strategies and achieve corporate growth as they recognized the effectiveness and promise of digital marketing in navigating unpredictable times. Businesses had to adjust to changing consumer behavior as individuals increasingly turned to the digital realm during lockdowns.
About the company-
digiDZN, a digital marketing agency was introduced to full-fill the gaps in the offerings of the market aimed at small businesses by providing the clients with tailored solutions to establish a strong online presence and achieve their business objectives. They work towards supporting small and medium business enterprises to build their online presence. They also put a lot of emphasis on strategy and operations to make sure that their efforts are in line with their clients’ business objectives, generating measurable results, and maximizing their return on investment.
