Press Release

Key Collaboration Trends for 2021 Unveiled by Poly

~The rise of hybrid working and users buying professional collaboration equipment for home offices will gain momentum in 2021~

Poly, a global communications and collaboration company that powers meaningful human communications and collaboration today announced the top technology trends for 2021.

Ankur Goel, Managing Director for Poly India & SAARC said, “After a year of unprecedented change which has changed ‘work’ and workplace as we know it due to the COVID-19 pandemic, businesses can expect to see continued transformation well into the New Year as employees and business leaders discover new ways of working.”

Ankur today reveals the five trends that he believes will shape Indian businesses in 2021.

  1. Hybrid working is here to stay – Work isn’t a place, it’s what you do. In 2021 we expect to see more organizations adopting the new hybrid work model and a more consistent work experience no matter where they are, whether in the office, at home, or anywhere in between. Work is no longer defined by the hours put in but on the outcomes of the work.
  2. The rise of the prosumer – Employees realizing that consumer-grade gear simply cannot deliver, are demanding that home workspace be upgraded with technology that allows for seamless collaboration, whether fiber internet connectivity, noise-blocking headsets, or even audio and video conferencing solutions which allow them to join video meetings with the click of a button.
  3. Anything-as-a-service will drive business agility – Digital transformation will be fuelled by XAAS or Anything-As-A-Service. This is an adaptation of the digital services subscription model, as providers shift to providing value as a service. This lets businesses introduce and scale deployments as needed, providing the agility to continue to work seamlessly and without disruption.
  4. The transformation of the office – Offices will become a central gathering point for employees to meet, while the majority of work will continue to be done remotely. Work spaces will become collaborative and technology-enabled to accommodate the work style of every employee, and facilitate business being done from anywhere.
  5. Video is the way forward – Video is now more common than ever for meetings, and thanks to technological advances in the past few years, have enabled collaboration on a whole new level as an increasingly critical part of business-as-usual, as organizations in industries like telemedicine and education adapt to a whole new way of doing business.

“For 2021 and beyond, we’ll see more businesses adopting the hybrid working model and organizations will focus on creating purposeful workspaces, being thoughtful about the design and use of different workspaces. Focusing on the reimagination of office design for innovation, collaboration, connection, and trust will be key for businesses to thrive”, added Ankur.

About Poly:

Poly (Plantronics, Inc. – formerly Plantronics and Polycom) is a global communications company that powers meaningful human connection and collaboration. Poly combines legendary audio expertise and powerful video conferencing capabilities to overcome the distractions, complexity and distance that make communication challenging. Poly believes in solutions that make life easier when they work together and with our partners’ services. Poly is one of the global industry leaders offering headsets, video and audio conferencing, desk phones, analytics and services. For more information visit:

Poly, the propeller design, and the Poly logo are trademarks of Plantronics, Inc. All other trademarks are the property of their respective owners.

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