Randstad India appoints Revathi Raghunath as Chief Marketing Officer to lead integrated marketing strategy for India business
Randstad India, one of the leading organizations in the HR services industry, strengthens their management team with the appointment of Revathi Raghunath as the Chief Marketing Officer (CMO). Revathi brings with her two decades of experience in marketing and sales leadership, in line with Randstad’s goal of driving operational excellence and establishing world-class offerings for India’s vibrant employment landscape. Revathi will spearhead the planning and execution of the company’s integrated marketing efforts in India.
As the CMO of Randstad India, Revathi will play a pivotal role in shaping and implementing the company’s marketing strategy in alignment with Randstad’s global marketing vision. Her responsibilities will include driving a harmonized Asia Pacific marketing strategy for Randstad India, while ensuring strong local execution. She will lead various teams, including Digital Marketing, Corporate Communications, Public Relations, Public Affairs, Research & Insights, Marketing Operations, and Market Intelligence. This strategic decision underscores Randstad’s commitment to bolstering its marketing capabilities and optimizing its digital transformation journey at scale.
Commenting on the appointment, Mr. Viswanath PS, MD & CEO, Randstad India said, “We are excited to appoint Revathi Raghunath as the Chief Marketing Officer of Randstad India. As we continue to strengthen our marketing capabilities and recognize it as a key business function, Revathi’s rich and diverse experience will bring immense strategic importance to accelerate our digital presence, and effectively engage our talent and client communities across industry verticals. At Randstad, we are committed towards increasing women representation in leadership roles and we are confident that her expertise and vision will be an enabler in our growth journey as we strive to amplify our impact on the Indian employment market.”
Commenting on her new role, Revathi Raghunath, CMO, Randstad India said, “It is a privilege to join Randstad as it propels on its journey of becoming the most specialized and equitable talent company. I am excited about co-creating marketing programs that will resonate with this extraordinary ambition, while helping the client and talent communities achieve their true potential. I look forward to working alongside Randstad’s stellar management team in India as well as its global leadership team to make significant contributions towards ensuring that talent meets the right opportunities, by leveraging digital transformation initiatives across all verticals of the marketing function.”
Revathi joins Randstad from Dealshare, a social commerce platform, where she served as a key leader responsible for the customer experience charter. She holds a PGDM from Amrita School of Business and has pursued professional certifications in Digital Marketing from Columbia Business School and Business Analytics from XLRI. She is an active volunteer with PadsSquad, focusing on menstrual hygiene awareness and access programs, supporting over one lakh women with their hygiene needs since the pandemic.
about randstad
Randstad is the world’s largest talent company and a partner of choice to clients. We are committed to providing equitable opportunities to people from all backgrounds and help them remain relevant in the rapidly changing world of work. We have a deep understanding of the labour market and help our clients to create the high-quality, diverse and agile workforces they need to succeed. Our 46,000 employees around the world make a positive impact on society by helping people to realize their true potential throughout their working life.
Randstad was founded in 1960 and is headquartered in Diemen, the Netherlands. In 2022, in our 39 markets, we helped more than 2 million people find a job that feels good and advised over 230,000 clients on their talent needs. We generated revenue of €27.6 billion. Randstad N.V. is listed on the Euronext Amsterdam. For more information, see www.randstad.com
about randstad india:
Randstad India offers the broadest HR services portfolio ranging from Staffing, Permanent Hiring and Executive Search to Recruitment Process Outsourcing (RPO). We are committed to providing equitable opportunities to people from all backgrounds and help them remain relevant in the rapidly changing world of work. The company has a vast network of offices across the country to be within the reach of clients and talent and has a deep understanding of the labour market to help the clients create the high-quality, diverse and agile workforces they need to succeed.
The company, previously called Ma Foi is one of the leading players in the HR services industry in India for 30 years and became part of Randstad through its global acquisition of Vedior in 2008. Randstad India continues to focus on developing customized and innovative HR services, leveraging its unique strengths of geographical presence and end-to-end capability across all HR service functions. Randstad is the world’s largest talent company, active in 39 markets across the globe and a partner of choice to clients. For more information, see: www.randstad.in
